NEW MOISTURIZING LEAVE-IN CONDITIONER

with Hyaluronic Acid and Aloe

HAIR HYDRATION TREATMENT

The most common need for every hair type, regardless of their specific needs, is definitely hydration, just like for our skin. One of the most recent achievements of APIVITA’s Research and Development department is the creation of the Moisturizing range with hyaluronic acid and aloe vera for all hair types, which, from the very first moment of its launch, became one of the most successful and beloved ranges. It is a super moisturizing range with Hydrolyzed Hyaluronic Acid & Aloe, that ensures deep hydration to the inside of the hair.

This range follows the biggest trend in hair care, “SKINIFICATION”, with the use of Hyaluronic Acid, a powerful ingredient “borrowed” from skin care.

Following the successful course of the Hair Hydration range, APIVITA decides to introduce the ultimate surprise product for summer 2022, the Moisturizing Leave-in Conditioner with hyaluronic acid and aloe vera and with 96% ingredients of natural origin.

INNOVATIONS

HYDROLYZED HYALURONIC ACID – AN INNOVATION BY APIVITA

Hyaluronic acid acts as a “magnet” that can attract and retain water and store up to 1000 times its weight in moisture. APIVITA’s moisturizing hair range uses hydrolyzed hyaluronic acid which has the ability to penetrate the interior of the hair fiber, unlike ordinary hyaluronic acid which only acts on the surface of the hair. Thus, hydrolyzed hyaluronic acid offers true intensive and long-lasting deep hydration to hair.

APISHIELD HS Complex – APIVITA’S INNOVATION

The exclusive, herbal, synergistic complex APISHIELD HS protects the bioflora of the scalp, enhances the hair’s defense against external influences (pollution, styling) while it restructures and strengthens the hair. Its authenticity is based on the combination of 7 rare oligosaccharides from cotton honeydew, a prebiotic oligosaccharide and Arginine.

ALOE

Aloe is considered the “plant of immortality”, it has high concentration of polysaccharides that help lock moisture into the hair and is a source of vitamins, minerals, trace elements and amino acids. Aloe has excellent moisturizing and softening properties. It offers elasticity to the hair and protection to the scalp.

WITH PROVEN EFFECTIVENESS

The percentage of women who saw their hair condition improving:

84%*   MOISTURIZES

88%*   LIMITS THE FRIZZ

88%*   PROTECTS FROM HEAT STYLING DAMAGES

*% Satisfaction self-evaluation clinical study, 25 women with normal to dry hair, 4 weeks

CLEAN BEAUTY

CLEANER FORMULA, FREE FROM:

Phenoxyethanol

Parabens

Silicones

Alcohol

Propylene & Butylene glycol

PEG

Benzyl Salicylate

“GRENER” PACKAGING MATERIALS

Bottle 100ml: 50% post-consumer recycled PET, 100% recyclable.

Pump: PP, PE, POM, SS, currently non-recyclable.

Cap: PP, 100% recyclable.

Label: PP, 100% recyclable.

NEW MOISTURIZING LEAVE-IN CONDITIONER with Hyaluronic Acid and Aloe Vera – 97% ingredients of natural origin

• It Moisturizes, thanks to hyaluronic acid, aloe & thyme honey.
• Controls frizz, shields hair fiber from heat-styling

damage and prevents split ends thanks to natural

keratin and Apishield HS

• Leaves hair soft and shiny thanks to olive and Abyssinian oils
• It provides antioxidant protection and vibrancy to the hair with rosemary, sage and propolis extracts
• The water has been replaced by a tonic and anti-aging infusion of Greek and organic rosemary.
• With rose essential oil
• Dermatologically tested

How to use

• Apply 1-2 taps evenly along the length and ends of the hair. No rinsing required.
• Use on damp hair after shampooing for easy combing and extra protection before using heat styling tools.
• Use on dry hair for hydration & anti-frizz action.
• Extra Tip: use at any time during the day for constantly moisturized hair and extra softness and shine

The Complete Moisturizing Hair Range also includes the following products:

• Moisturizing Shampoo with Hyaluronic Acid & Aloe – 87% ingredients of natural origin
• Moisturizing Hair Conditioner with Hyaluronic Acid & Aloe – 97% ingredients of natural origin
• Moisturizing Hair Mask with Hyaluronic Acid & Aloe – 97% ingredients of natural origin
• Express Beauty Moisturizing Hair Mask with Hyaluronic Acid – 97% ingredients of natural origin

The complete APIVITA HAIR CARE range is produced at APIVITA’s Bioclimatic Factory in Markopoulo, Attica. It is available in pharmacies and selected points of sale in Greece and internationally.